视频会议和流媒体融合了吗?
Is market consolidation between two previously discrete markets–streaming 和 videoconferencing–inevitable or imminent? 安迪·霍华德，创始人 & 董事总经理Howard & 的同事, 与Simon Ball讨论这个话题, Independent Digital Communications Consultant 和 Program Manager, 奥尔加Kornienko, 首席运营官 & 创始人之一, EZDRMJoel Fajardo, Digital Workplace副主任， 毕马威(KPMG) 在他们小组的这个剪辑中 流媒体东部2023.
Andy Howard begins by mentioning that while he has long thought of video conferencing 和 streaming as separate entities, there has been a recent move towards consolidating services, 如 Enghouse 采购曲木和 原尺寸的. However, he notes that while the big players in videoconferencing, 如 变焦 和 微软团队, “在过去的几年里，我参加了很多活动, 他们仍然没有一个在线存储库, so they're still partnering with some of these other providers. It’ll be interesting to see if maybe they start to bring out their own solutions or do some acquisitions.” He asks the others on the panel about their thoughts on these trends.
Ball says that these types of consolidations are inevitable, “I think where companies are missing an opportunity is they have this vast array of very good tools that are interpretable together, 但他们并没有有效地利用它们. 这不再是技术差距. It's more a knowledge gap that is sort of inhibiting the market to a large extent. These things are available to easily create content 和 what's missing is the craftsmanship behind making that content very good, 有关, 高质量.”
“而且可以搜索，”霍华德说.
鲍尔说:“这是目前市场上的一个缺口. “And there is video management software out there that aids that capability. 制作视频并放到网上是比较容易的部分. What's difficult is then making that content of high quality. 这样人们就想看了, 具有很高的生产价值, 和 making it discoverable 和 all of the add-ons that go to that. 这就是微软和变焦 网讯 historically have been slower to do because they're much bigger organizations that aren't as quick [to adapt].”
Kornienko highlights the current concerns with privacy 和 conference call recordings. 这是一个问题, 她说, “谁能看见它?, 谁应该看到它, 也许更重要的是, 谁不应该看到呢. 因为如果我们开董事会之类的会议, 收益会议, there are only so many people that need to know it until the numbers are properly addressed, [when] everything's been properly discussed 和 then announced. 如果有什么东西在野外散失, 它会毁掉你的名誉, 你的股票, the company…all of those factors 和 items need to be taken into account when thinking about all of the corporate streaming that you're doing.”
Howard says, “It seems like anything can get out at any time now. 你已经看到了人们做的非常糟糕的解雇. And Joel [Fajardo] [came up] with another case study of a CEO that said something in a meeting that seemed insensitive, which in the larger context of what they were talking about was not that big of a deal, 但这一小段视频却很不敏感.”
Fajardo agrees that security concerns are now a major issue that largely worsened during the p和emic when corporate enterprise meetings went entirely online. Pre-p和emic, he says, “The technology [didn’t] have the reach or scalability that we're used to now. So those types of communications historically would've been kept in a small room, 而且它不是在线的. And over the course of the p和emic, everybody moved wherever they wanted. And now all those high-level, secure meetings are being held on your platform of choice. So organizations are definitely going to be needing to factor in…[taking] the appropriate measures to ensure it stays where it was meant to.”
Learn more about a wide range of streaming industry topics at 流媒体连接2023.
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